Have you ever walked into a place and the first person you find at the reception has this cold stare that just sends chills? From that first encounter how you perceive the place completely changes. Now compare that to when you walk into a place and the first thing you see is a warm welcoming smile, you definitely feel right in that space. This two scenarios show the importance of having a change in your facial expression and how that may eventually affect your customer service. Businesses may end up spending a fortune in customer service models and practices yet all that is needed is a simple smile.

In an article from Forbes written by Kaan Turnali, a brand consultant, there are four reasons as to why customer service should start with smile. They are;

  1. A smile is more than an expression. Smiling isn’t just something your face does. It communicates your state of mind. A smile—or the nonvisual sense of a smile for telephone customer service representatives—can be the most significant part of a business transaction. In retail, it can influence people’s perception of a brand and their customer satisfaction. It can enhance the exchange of a product, the sharing of knowledge, or the offer of a solution As Internet and mobile commerce take market share from traditional brick-and-mortar businesses, smiling as a state of mind is more important than ever.
  2. A smile is more about a mindset. Smiling is as much a reflection of an organization as it is a validation of that organization’s promise. It helps form the customer’s first impression, an indication of a pledge to offer a satisfactory product or service. It plays a role in everything we do, in every transaction we touch, in our relationship with every customer we help. It starts before we first interact with our customers, and it certainly does not end when the transaction is complete.
  3. A smile is an attitude. Smiling tells our story beyond first impressions. It is a personal touch that extends our customer service promise and reflects our passion. Smiling says that we want to be here serving our clients and customers. It says that we are ready and willing to go the extra mile. And we smile even when we are not face-to-face with clients or customers. Our tone of voice on the phone and style of our correspondence communicate a virtual smile—or the lack thereof. We cannot control everything that unfolds during customer interactions, but we always control the attitude we convey, such as amiability, energy and excitement, as well as commitment to satisfying the customer’s wants or needs. Even though a smile can’t solve every problem, in many cases, our attitude can triumph over many complications that can occur during the transaction and our smile can become a competitive edge.
  4. Most important: A smile is an invitation. Smiling sets a tone. It establishes a rapport and initiates trust, the cornerstone of every business relationship. This last point is more relevant than ever as we struggle to retain that integral factor in our fast-paced, smartphone-addicted, multitask-driven culture. Technological advances, globalization and new business models have us spending more time working remotely on our devices, which also makes us more remote.

That is why as Top Rose Hair and Beauty Salon, we pride ourselves in providing the best customer services. Whenever you step into any of our branches you are received by our professional staffs and expect the ultimate best. So book an appointment with us for superior customer services.

Subscribe to our blog



Leave a Reply

Your email address will not be published. Required fields are marked *